Scottish Enterprise: CULTURAL INTELLIGENCE – HELPING IMPROVE BUSINESS OUTCOMES

Workplaces are increasingly more culturally diverse and business communication is more likely to include contact with people from different cultures and with companies in different countries. Culture affects how we negotiate, communicate and build relationships . Having “cultural intelligence”, then, can make a real difference in business outcomes. Cultural intelligence is becoming more and more recognised as a key skill in today’s business world. It’s the ability to work across cultures seamlessly by understanding that how you view the world and how your business partners view the world can be very different. We are delighted to invite you to attend a webinar with GlobalScot Gerry Higgins of Communicating Culture where he will talk about how we can leverage our Intercultural knowledge, to not only address challenges, but to also gain competitive advantages in business.

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Workplaces are increasingly more culturally diverse and business communication is more likely to include contact with people from different cultures and with companies in different countries. Culture affects how we negotiate, communicate and build relationships . Having “cultural intelligence”, then, can make a real difference in business outcomes. Cultural intelligence is becoming more and more recognised as a key skill in today’s business world. It’s the ability to work across cultures seamlessly by understanding that how you view the world and how your business partners view the world can be very different. We are delighted to invite you to attend a webinar with GlobalScot Gerry Higgins of Communicating Culture where he will talk about how we can leverage our Intercultural knowledge, to not only address challenges, but to also gain competitive advantages in business.